.serve-section{background:var(--color-bg)}.serve-grid{display:grid;grid-template-columns:repeat(3,1fr)}.serve-card{border-bottom:1px solid var(--color-border);border-right:1px solid var(--color-border);display:flex;flex-direction:column;min-height:580px;overflow:hidden;padding:60px 40px;position:relative;transition:all .4s}.serve-card:last-child{border-right:none}.serve-card.brands{background:var(--color-lime);border-color:rgba(0,0,0,.1);color:var(--color-black)}.serve-card.retailers{background:var(--color-blue);border-color:hsla(0,0%,100%,.1);color:var(--color-white)}.serve-card.investors{background:var(--color-white)}.serve-card:hover{box-shadow:0 20px 60px rgba(0,0,0,.15);transform:translateY(-8px)}.serve-card-label{font-family:var(--font-mono);font-size:12px;letter-spacing:.15em;margin-bottom:24px;opacity:.7;text-transform:uppercase}.serve-card h3{font-size:28px;font-weight:600;line-height:1.2;margin-bottom:20px}.serve-card p{font-size:17px;line-height:1.7;margin-bottom:28px;opacity:.85}.serve-features{display:flex;flex-direction:column;gap:14px;margin-bottom:36px}.serve-feature{align-items:flex-start;display:flex;font-size:16px;gap:12px;transition:transform .2s}.serve-feature:hover{transform:translateX(4px)}.serve-feature-check{align-items:center;display:flex;flex-shrink:0;font-size:12px;font-weight:700;height:20px;justify-content:center;width:20px}.serve-card.brands .serve-feature-check{background:var(--color-black);color:var(--color-lime)}.serve-card.retailers .serve-feature-check{background:var(--color-white);color:var(--color-blue)}.serve-card.investors .serve-feature-check{background:var(--color-lime);color:var(--color-black)}.serve-btn{align-items:center;border-radius:100px;display:inline-flex;font-size:14px;font-weight:600;gap:12px;margin-top:auto;padding:16px 28px;text-decoration:none;transition:all .3s;width:fit-content}.serve-card.brands .serve-btn{background:var(--color-black);color:var(--color-lime)}.serve-card.brands .serve-btn:hover{background:var(--color-white);color:var(--color-black);transform:translateX(8px)}.serve-card.retailers .serve-btn{background:var(--color-white);color:var(--color-blue)}.serve-card.retailers .serve-btn:hover{background:var(--color-black);color:var(--color-white);transform:translateX(8px)}.serve-card.investors .serve-btn{background:var(--color-lime);color:var(--color-black)}.serve-card.investors .serve-btn:hover{background:var(--color-black);color:var(--color-white);transform:translateX(8px)}@media (max-width:1024px){.serve-grid{grid-template-columns:1fr}.serve-card{border-right:none;min-height:auto;padding:48px 24px}}@media (max-width:768px){.serve-grid{grid-template-columns:1fr;position:relative}.serve-card{border-right:none;box-shadow:0 10px 40px rgba(0,0,0,.15);min-height:auto;padding:40px 20px;position:sticky;top:60px;z-index:1}.serve-card.brands{z-index:1}.serve-card.retailers{z-index:2}.serve-card.investors{z-index:3}.serve-card h3{font-size:22px}.serve-card p{font-size:14px}.serve-features{margin-bottom:28px}.serve-btn,.serve-feature{font-size:13px}.serve-btn{justify-content:center;padding:14px 24px;width:100%}.serve-card.brands:before,.serve-card.retailers:before{background:linear-gradient(180deg,rgba(0,0,0,.08),transparent);content:"";height:20px;left:0;pointer-events:none;position:absolute;right:0;top:0;z-index:10}}